Planning and setting up for a trade show can be a hectic time for any business. You want to make sure your booth is capable of standing out and drawing more attention than those around you. With traditional booths, you may have a hard time creating a distinctive and commanding presence. And while you can spend an inordinate amount of time and money working with a construction company to build a custom kiosk, there may be a more affordable and effective alternative. Booth shipping containers are something every serious business attending trade shows should know about.
Custom booth shipping containers are both unique and easy to transport. They can be customized to embody your business’s distinctive style and culture, while also creating an eye-catching exhibit that will be more likely to draw attention from everyone nearby. This helps put your business front and center at even the busiest trade shows.
The Advantages of Trade Show Shipping Containers
When you’re looking to design a trade show booth that is both functional and attention-grabbing, you’ll need to think outside the box — or in this case, inside the shipping container. Customized shipping containers can offer many advantages, some of which can include:
- Unique Design: The goal at a trade show is to stand out from the crowd; boring and bland aren’t going to make people flock to your booth. Shipping container construction is unique on its own, of course. But when a shipping container booth is designed to show off the best your business has to offer, this structure can help drive interest and get people to show up just to check out your unconventional location.
- Visibility: Visibility is crucial for businesses at trade shows. If your booth blends in with the crowd, it can be easily overlooked. Custom shipping containers not only benefit from being unique, but their overall finished design can help bring your booth to the forefront. They can even be outfitted with their own lighting to run independently. This gives you the option to include high-tech additions that will make your business seem more cutting edge and modern. This alone can draw in younger consumers who are looking for products that keep up with the times.
- Eco-Friendliness: Did you know that if all the shipping containers in existence were lined up, they could wrap around the world twice? That’s a lot of material just waiting to be put to good use. A booth shipping container also has the potential to bring in consumers who are more environmentally conscious. Due to the level of sustainability and lower consumption of new materials for this type of construction, you can help increase your brands standing with eco-conscious consumers, and make them more inclined to recommend you to their friends and family.
- Easy Transport and Setup: While driving customer interest is a huge part of why booth shipping containers are great investments, other benefits affect you and your staff directly. Booths can be difficult to set up traditionally, but those made from shipping containers are easy to transport and don’t require additional structural setup. Because these containers were made to be shipped, you don’t have to worry about damaging them while in transport. Most can be delivered via a flatbed truck and set in place in less than half the time it would take for a traditional stand. And because they can be customized, you can install everything you need, reducing the setup time even further.
Trade shows can take a lot of planning and preparation. However, by investing in a booth shipping container, you’ll save time and effort while increasing the attention you’ll receive on the show floor. If you want to help your business stand out, speak with a contractor today and learn more about what booth shipping containers can do for you.